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Small Firm Symposium

April 2, 9, 16, 18 & May 2 | 11:30 am -1 pm

Virtual Event
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Firm transition, strategic visibility, AI, and business development for the small firm.

5 AIA LUs

The 2024 Small Firm Symposium, hosted by AIA New York State, AIA New Jersey, and AIA Pennsylvania, offers a five-part online series tailored for small architecture firms spanning:

  • Applications of AI prompting for time-saving design
  • Road maps for your firm’s ownership transition or expansion
  • Frameworks for integrating business development into your daily operations
  • Strategies for getting your firm’s work out there

Tuesday, April 2 | 11:30 am – 1 pm ET | 1.5 LU
Part 1: Preparing for Successful Ownership Transition and Expansion
Rena M. Klein, FAIA, Senior Partner, CVG

Tuesday, April 9 | 11:30 am – 1 pm ET | 1.5 LU
Part 2: Preparing for Successful Ownership Transition and Expansion
Rena M. Klein, FAIA, Senior Partner, CVG
Sun Joo Kim, Senior Management Consultant, CVG

Tuesday, April 16 | 11:30 am – 1 pm ET | 1.5 LU
From Unnoticed to Unforgettable: Mastering News-Driven Strategies for Your Firm’s Visibility
Kelly Donahue, Communications Director & Founder, Trifecta Collaborative
Katie Alessi, Marketing Director & Founder, Trifecta Collaborative

Thursday, April 18 | 11:30 am – 1 pm ET | Submitted for AIA CES credits
AI Image Generation – Prompt Design and Engineering | Submitted for AIA CES credits
Brian W. Penschow, AIA, NCARB, CSI, Principal Architect, BWP Architecture Firm
William J. Martin AIA, P.P., LEED AP-H, Owner, WJM Architect, Co-chairperson, AIA NJ Public
Awareness Committee

Thursday, May 2 | 11:30 am – 1 pm ET | Submitted for AIA CES credits
Building a Culture of Business Development in Your Architecture Firm
Kelly Klopfer, Principal and Owner | Kelly Klopfer Consulting, LLC
Susan Radzyminski, CMO & Leader, CMO for Hire | BST & Co. CPA’s, LLP

Registration cost

  • AIA member (all states): $175 entire series | $45 per session
  • Non-member: $230 entire series | $70 per session

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